03 Mar

6 Simple Changes That Increase Your Social Media Engagement

There are lots of things you can do to create increased social media traffic and engagement. We’ve created a pretty amazing short list of things that you can implement immediately for a serious ROI on your time. Let’s go! 1. A picture is worth a thousand words. Well it could also be worth a thousand likes! Add graphics, images and memes to your blogs to make them more visually appealing. Seriously, who reads anymore, anyway? Just kidding. But tell your story in more ways than just words and your audience will thank you. If you need more convincing, check out these sweet stats: Tweets with images received 18 percent more clicks than those without. Tweets with images received 89 percent more favourites. Tweets with images received 150 percent more retweets. 2. Create the right type of content. What is your audience begging for? Give them what they want. If there is a big event coming up at your office about nutrition and healthy food choices, give them a behind the scenes sneak peak at the upcoming recipes and let them try a couple! This will get them excited for the event, excited to share your content, and also get them excited to eat healthier and share this food with their families. That’s the trifecta. 3. Install a social media sharing plugin on your site. They can’t share it if you don’t have the easy button! Make sure you have easy sharing buttons built into each post so that your visitors can easily share your content with their communities. 4. At the end of your blogs, say something like “If you like this blog, show it some love! Share with your community!” or something that follows your brand personality. Ask for the shares and you will receive so many more than if you don’t. You can also ask for shares on your social media sites as well. There’s no shame in wanting your amazing information to go viral. Your raving fans will happily share your incredible content with their circles. 5. Connect with a local network of business owners in your area to create a joint task force of share-friendly influencers. Get together with the juice cafe, the local gym, naturopathic office and eco-friendly cleaning company and share each others content regularly. This will benefit your patients with other great information shared by your local colleagues and obviously benefit the business owners by having a greater audience to chat with. 6. Start the conversation yourself! Take to social media and ask questions about your community’s health, if they have questions for you about health in general or chiropractic, how you can help their situation and any other gems of info you’d like to contribute. Don’t wait for your audience to approach you! Feel free to blaze your own path and create a community of chatty conversationalists that are engaged and loyal to your practice and our profession. With Sources from:
Tweets With Images Get 18% More Clicks, 89% More Favorites And 150% More Retweets [STUDY]

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